Engaging stakeholders with powerful communication that deliver results is a central feature of any business strategy. But where to begin, what to focus on and how to craft the kind of messages that will resonate with different stakeholders and yet achieve key business and communication objectives are often a challenge.
This workshop will provide participants with a step by step methodology that is based on listening skills, stakeholder mapping, crafting messages that speak to audiences, story telling and other effective communications techniques. Whether for long term communications plan or short term issues and crisis response, this session will give you the tools to develop powerful stakeholder communication that works.
Short-Bio of Coach: Caroline Sapriel is the founder and Managing Partner of CS&A International, a global risk and crisis management consulting firm working with multinational clients across industry sectors in Asia, the Middle East and Africa, Europe, and the Americas.
With over 25 years experience in risk and crisis management, she is recognized as a leader in her profession and acknowledged for her ability to provide customized, results-driven counsel and training at the highest level.
Caroline speaks on risk and crisis management at international conferences regularly. She has published articles and co-authored two books as well as contributed the chapter on crisis management to IABC’s handbook of Organizational Communication. She lectures on crisis management at the University of Antwerp.
Caroline is fluent in French, English, Spanish, Hebrew and Mandarin, and holds a BA degree in Chinese Studies and a BSc degree in International Relations from the Hebrew University of Jerusalem.