Aykan Gulten, Corporate Affairs Director at Coca-Cola Icecek manages the reputational capital of the company through external stakeholder engagement including relationships with media, governmental and non-governmental organizations and business interest groups. He acts as coordinator for the integration of the sustainability strategy set by the Board of Directors into the business processes across functions and geographical business units - identifying key issues of the business and creating a strategy as well as action plan related to those issues. Aykan will talk about how 3.2.1 Move!- a program that invests in the future of young people- enables Coca-Cola İçecek to start a positive engagement with key stakeholders including government and opinion leaders. 3.2.1 Move! has an interesting story, inspiring and equipping coaches and youth with the tools to organize activities and to motivate their schools and governments to start physical activity initiatives in Turkey, Iraq, and Pakistan. The Webinar will take place on Tuesday, September 29th at 5.00pm (CEST) and run for an hour. Participants will have the chance to pose their questions. The session will run on the platform "Adobe Connect"; for technical requirements please refer to the following link: http://www.eacd-online.eu/activities/eacd-webinars/technical-requirements We are looking forward to welcoming you to our webinar!