The European Communication Monitor survey on the status quo and trends of communication management across Europe is jointly organised by the European Public Relations Education and Research Association (EUPRERA) and the European Association of Communication Directors (EACD). Supported by PRIME Research International, a global leader in strategic communication research, the international survey is based on replies from 2,253 communication professionals in 41 countries.

A research group of professors from leading universities across the continent, led by Professor Ansgar Zerfass, has conducted the research for the ninth year running. It is widely recognised as the largest study in the field of strategic communication worldwide. This year’s survey focusses on value contribution, listening strategies, measurement and excellent communication.

A free PDF report with full results as well as a video featuring highlights from the study is available at