Join us for an insightful and engaging evening at the EACD Swiss Chapter Meeting hosted by ABB, a global technology leader in electrification and automation.

During the event, key business and communication leaders from the ABB team will share insights into how AI is being used in daily corporate comms operations, moving beyond the hype to showcase real-world implementations.

Following the presentations and discussion, you will have the chance to enjoy a networking apero and connect with peers.

Event Agenda & Speakers:

17:30: Doors open
17:45-18:00: Welcome – Axel Schafmeister, EACD Swiss Chapter Lead, and Laura Villaescusa Sotorrios, Group Head of Content & Digital Communications, ABB
18:00 -18.15: Opening with AI at ABB – Gregor Kumm, Head of Strategy & Portfolio Development Robotics & Discrete Automation, ABB
18:15-18:45: Sharing insights into how AI is being used in daily corporate comms operations – Katja Komel, Group Senior Digital Communications Manager, and Megan Ronaldson, Global Digital Communications Lead, Electrification, ABB
18:45 -19:15 Demonstration of new Outrun branding – Lena Poell, Head of Brand Design and Governance, ABB
19:15: Group picture in front of Formula E car
19:20-20:30 Networking apero

Secure your spot today and be part of an evening dedicated to the transformative power of AI in corporate communications.

Country Lead:

Axel Schafmeister, EACD Switzerland

Axel is Managing Director of Shepard Fox Communications, a global PR agency specialising in content creation and cross-border media relations. He has worked in corporate communications, PR, journalism, and advertising for 20 years. Prior to founding Shepard Fox Communications in 2008, he was Global PR Director & Corporate Spokesperson of the Adecco Group in Zurich. Before that he was Head of Global Media Relations & Corporate Spokesperson at Siemens AG in Munich for the mobile communications group. Axel has graduate degrees in Economics and Business from German and US universities, respectively. He has worked in the US, the UK, Germany and Switzerland. He was one of the founding members of the EACD in 2006 and has been a Regional Coordinator for Switzerland ever since.