The EACD is happy to announce the next Coaching Day with Marc Cloosterman, CEO of VIM Group, on “How to Future Proof Your Brand”.

We will approach branding from a business perspective and give you the insights to improve your brand management skills. With the increasing challenges of digital transformation Marc Cloosterman will summarise the main trends that impact organisations and the role of branding in a digital environment. Next he’ll be sharing best practice insights from how organisations cope with the challenges managing brand performance over time. A short insightful introduction will be followed up with an interactive workshop. The afternoon session will give food for thought and allow for a lively discussion to share experiences and ideas.

Meet the speaker:

Marc Cloosterman is author of Future-Proof Your Brand – a best selling book on Amazon, and he is an accomplished speaker and blogger on various global platforms. He is also ambassador of the working Group on Brand Leadership for the EACD, a member of the advisory board of Communication Director magazine and a member of the A.W. Page Society. Marc is also the CEO of VIM Group. Clients he’s personally advised include Airbus Group, Merck, ING Group, RBS, British Gas, Deloitte, BMW, Deutsche Telekom, the Dutch Government, TUI and ABB.




The Coaching Day will be free of charge compliments of the EACD and ING. Please register using the form below as places are limited. If you have any further questions, please don’t hesitate to contact us ([email protected]).

We are looking forward to welcome you soon!