Time:12.30 pm CET,

Date: Friday 13th March 2020

Over recent days, the issue of COVID-19 has started to move rapidly, placing leadership, strategic decision-making and communication front and centre. In this free webinar, issues and crisis communication specialist, Rod Cartwright, will examine the crisis communication principles and crisis preparedness best practices you might consider. He will be joined by business continuity expert, Matt Hodges-Long, CEO of Continuity Partner.

The global and European trajectory of the Coronavirus is far from certain. The reputational and operational challenges for organisations, regardless of size or sector, are potentially considerable. Our collective response as leaders to this uncertainty needs to be calm, proportionate and evidence-based, and communication will play a fundamental role in helping ensure that is the case.

Looking at the macro and micro risks the potential spread of the virus might entail, Rod and Matt will explore the all-important dovetail between communication and operational preparedness. From systematic risk assessment and scenario planning to providing psychological safety, the session will take you through the areas you need to think about to ensure calm leadership, human preparedness and organisational resilience.

Rod Cartwright, Senior Reputation & Crisis Communication Advisor, Rod Cartwright Consulting

Rod Cartwright is a senior advisor specialising in issues management, crisis communication, corporate reputation and leadership communication. Over the past 25 years, he has held leadership positions at some of the world’s largest PR agencies (Text100, Ketchum, H&K and GCI), delivering reputational preparedness and crisis counsel across multiple industries. This included advising the CEO, Chair and Board of Malaysia Airlines following the tragic disappearance of Flight MH370 and on the subsequent restructuring of the airline.

Matt Hodges-Long, Founder & CEO, Continuity Partner

Matt Hodges-Long is an expert Business Continuity service provider and adviser to small and mid-market businesses in the UK. He held a wide range of senior roles in the Construction, Pharmaceutical and Property industries before setting up and running a number of his own businesses over the last 19 years. Experience includes managing city-wide business recovery after Hurricane Sandy and the Boston Marathon Bombings.

Please listen to the webinar here: https://transcripts.gotomeeting.com/#/s/181c1a9cd81c6da665f93f070d1223e6f8d5cc72f935d259b5236dedbd7e7720

Download the presentation here